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Durafleet franchise — is it worth it?

Automotive · FDD-based assessment · registered 2025

Medium risk Stable network Item 19 disclosed

Durafleet is an automotive franchise with a moderate initial investment range of $111,300 to $153,950.

Everything below is free, read straight off Durafleet's registered filing. The $99 report is the part a single FDD can't give you: the earnings figures themselves, and where every number lands against automotive peers.

Get the full report — $99what's inside ↓
Total initial investment
$111,300 – $153,950
Top quartile for automotive · median $432,600
Initial franchise fee
$54,900
FDD Item 5
Royalty
8%
FDD Item 6
Item 19 earnings
Disclosed
figures locked
Litigation (Item 3)
Not determined
Item 3 not machine-read
The full Durafleet report — $99

The numbers above tell you what Durafleet discloses. The report tells you whether that's good:

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Figures above are as disclosed in Durafleet's most recent FDD (registered 2025). Source: Wisconsin Dept. of Financial Institutions — Franchise Registration · filing 639943 — check it yourself. The Item 19 figures, where each number ranks against peers, and the litigation & churn detail are in the full report.

How much does a Durafleet franchise make?

Durafleet is one of the franchisors that answers this on the record: its most recent FDD makes an Item 19 financial performance representation — actual unit earnings figures, disclosed by the franchisor itself. The average revenue Durafleet reports, what that figure does and doesn't include, and where it ranks against automotive peers are in the full report. See every automotive brand that discloses earnings in the Automotive franchises with disclosed Item 19 earnings ranking.

Durafleet franchise profit vs. revenue

Revenue is not profit. An Item 19 almost always reports sales — what a location takes in — not what an owner keeps. Out of that number come Durafleet's 8% royalty, the ad fund, rent, payroll, supplies and debt service. No FDD tells you a Durafleet franchise's profit, because profit depends on your site, your rent and how you run it — so treat any "Durafleet franchise profit" figure quoted elsewhere as someone's estimate, not a disclosure. The full report sets Durafleet's disclosed revenue against its total ongoing fee load, so you can see what that revenue has to cover before anything reaches you.

Durafleet lawsuits & legal history (FDD Item 3)

We do not publish a litigation answer for Durafleet. Item 3 could not be read reliably from this particular filing, and a claim that a company has no legal history is not one to make on a failed parse — so we say we do not know instead. Item 3 of the FDD itself is the place to check; the methodology page explains what we do and do not machine-read.

Durafleet closures & failure rate

Before you sign, Durafleet will hand you a list of current owners to call as references — and they choose who's on that list. It won't include the owners who quit, got bought out, or were forced out last year. The FDD does report that number, even though the reference list leaves those people off. Below is what Durafleet's most recent filing shows, and whether it's normal for a automotive of this kind.

The closest thing an FDD has to a failure rate is Item 20 — outlet openings, closures, terminations and non-renewals, reported by the franchisor. Durafleet's latest tables show a stable franchised network. The actual closure and termination counts, and how Durafleet's churn ranks against automotive peers, are in the full report.

The full Durafleet report — $99

The Item 19 earnings figures, every number ranked against automotive peers, and the litigation and churn detail — delivered instantly, yours to keep.

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Who owns Durafleet?

Durafleet's franchise is offered by Durafleet Franchising, LLC — the franchisor named on the cover of its most recently filed Franchise Disclosure Document (2025), and the entity a franchisee actually signs with. That name comes straight off the filing at WI DFI; it identifies the franchisor, not necessarily the ultimate parent company behind it.

Automotive franchises at a similar investment level

Anyone weighing Durafleet is really weighing it against the other brands their money could go into. These are the closest by total initial investment (FDD Item 7), each with its own FDD-based page.

Bumper Man$73,025 – $114,800Juiced Fuel$92,700 – $132,000 · Item 19 disclosedOrozco's (Unit)$24,950 – $224,800Kennedy Transmission Brake & Auto Service$88,500 – $162,500ALSET Auto$102,744 – $178,994Auto Select$117,900 – $174,200HHO$108,380 – $185,330Novus, Novus Glass$69,500 – $284,690 · Item 19 disclosedEzLane Auto Auctions$118,425 – $248,825 · Item 19 disclosedDPF Alternatives$86,000 – $289,000Fix Auto$55,100 – $850,000 · Item 19 disclosedDollar; Dollar Rent A Car$879,300 – $16,249,000

Durafleet franchise — frequently asked

Who owns Durafleet — who is the franchisor?

Durafleet's most recently filed FDD (2025) names Durafleet Franchising, LLC as the franchisor — the entity you would actually sign the franchise agreement with, as stated on the disclosure document itself. A registry filing names the franchisor, not necessarily its ultimate parent company.

How much does a Durafleet franchise cost?

Durafleet's most recently filed FDD (Item 7) puts the total estimated initial investment at $111,300 – $153,950, with an initial franchise fee of $54,900 and a 8% royalty. That price is the franchisor's own estimate of what it takes to open, not a quote. The full report breaks down every fee line and benchmarks it against automotive peers.

How much profit does a Durafleet franchise make?

Durafleet discloses unit earnings in Item 19, but that figure is revenue — sales — not profit. Royalties (8% of gross for Durafleet), the ad fund, rent, payroll and supplies all come out of it, and no FDD discloses what an owner nets. Any Durafleet franchise profit number quoted elsewhere is an estimate. The full report shows the disclosed revenue against the full ongoing fee load it has to cover.

Does Durafleet disclose financial performance (Item 19)?

Yes — Durafleet reports unit-level earnings in Item 19. The full report shows the actual revenue figures and how they rank against automotive peers.

Are there lawsuits against Durafleet?

We do not publish a litigation answer for Durafleet: Item 3 could not be read reliably from this filing, and we would rather say so than assert a clean record we have not verified. Item 3 of the FDD itself is the place to check.

Is Durafleet a good franchise to buy?

Nobody can answer that from Durafleet's numbers alone — it comes down to how its investment, earnings, litigation and franchisee churn stack up against automotive peers, which is what the full report is for. Our read on this filing is medium risk, stated free above. For $99 you get the figures driving that read, the actual Item 19 earnings (disclosed in this FDD), where every figure ranks against peers, and the specific questions to ask the franchisor before you sign.

Decide with the numbers — $99

A Durafleet franchise is a $111,300 – $153,950 decision you make once, on a ten-year agreement, usually with a personal guarantee behind it. For $99 you get an independent read of the document that decides it: the actual Item 19 earnings, every figure ranked against automotive peers, the litigation split into franchisee and corporate matters, the churn behind the outlet count — and the questions to put to the franchisor before you sign. If it tells you nothing new, reply within 14 days and we'll refund it.

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Get a free email when something changes on Durafleet or automotive: a new FDD registration, a new lawsuit, an outlet count that shifts, or Item 19 earnings going from undisclosed to disclosed. Pulled straight from the same registries every report is built on.

This report compiles and structures publicly filed Franchise Disclosure Document (FDD) data from state franchise registrations. It is not legal, financial, or investment advice, is not affiliated with or endorsed by any franchisor, and does not replace reading the full FDD or consulting a franchise attorney or accountant. All figures are as disclosed by the franchisor in its most recent registered FDD. Item 19 financial performance representations are made at the franchisor’s option and may be absent or limited.