Franchise Facts Report → compare → Do It Best vs Play It Again Sports
Do It Best vs Play It Again Sports
Two retail franchises, compared on the numbers their own Franchise Disclosure Documents put on record — investment, fees, Item 19 earnings, outlet churn, and litigation. Not marketing copy.
| Do It Best | Play It Again Sports | |
|---|---|---|
| Total initial investment FDD Item 7 | $852,500 – $1,580,500 | $314,300 – $420,800 |
| Initial franchise fee FDD Item 5 | $8,500 | — |
| Royalty FDD Item 6 | — | — |
| Item 19 earnings disclosed FDD Item 19 | Not disclosed | Yes |
| Avg unit revenue (headline) FDD Item 19 | — | $1,186,546 |
| Franchised outlets FDD Item 20 | 3,555 | 294 |
| Net outlet change (latest yr) FDD Item 20 | +148 | +13 |
| Closure rate FDD Item 20 | — | 0.4% |
| Franchisee lawsuits FDD Item 3 | 4 | 1 |
| Risk level our read | High | Medium |
| FDD year registration | 2025 | 2024 |
Are Do It Best and Play It Again Sports the same company?
No — Do It Best and Play It Again Sports are franchised by separate companies. Do It Best's franchisor is DO IT BEST CORP.; Play It Again Sports's is Winmark Corporation (Play It Again Sports). Each registers and files its own Franchise Disclosure Document, and you would be signing with a different entity depending on which you chose. Note that a registry filing names the franchisor, not necessarily its ultimate parent — two brands owned by the same parent company can still have separate franchisors.
Cost to open
Play It Again Sports is the cheaper franchise to open: its FDD Item 7 puts the total initial investment at $314,300 – $420,800, against $852,500 – $1,580,500 for Do It Best.
How much does each make? (Item 19)
Only Play It Again Sports disclosed earnings: it makes an Item 19 financial performance representation (headline average unit revenue $1,186,546), while Do It Best's most recent FDD makes none. That asymmetry is itself a data point: one franchisor puts its unit economics on paper, the other doesn't.
Closures & failure rate
Do It Best reports 3,555 franchised outlets, net change +148 in the latest reported year (FDD Item 20). Play It Again Sports reports 294 franchised outlets, net change +13 in the latest reported year, a 0.4% closure rate (FDD Item 20). Outlet churn — closures, terminations, non-renewals — is the closest thing an FDD has to a failure rate; the full report puts both brands' churn against retail medians.
Litigation
Do It Best discloses 4 franchisee-vs-franchisor proceedings in FDD Item 3. Play It Again Sports discloses 1 franchisee-vs-franchisor proceeding in FDD Item 3.
This page is the headline numbers. The Deep report compares up to three brands on the complete FDD record — every fee line, the actual Item 19 figures and what they represent, each lawsuit, and churn benchmarked against retail peers.
Only looking at one of them?
Do It Best vs Play It Again Sports — frequently asked
Are Do It Best and Play It Again Sports the same company?
No — Do It Best and Play It Again Sports are franchised by separate companies. Do It Best's franchisor is DO IT BEST CORP.; Play It Again Sports's is Winmark Corporation (Play It Again Sports). Each registers and files its own Franchise Disclosure Document, and you would be signing with a different entity depending on which you chose. Note that a registry filing names the franchisor, not necessarily its ultimate parent — two brands owned by the same parent company can still have separate franchisors.
What is the difference between Do It Best and Play It Again Sports?
Do It Best and Play It Again Sports are retail franchises from different franchisors (DO IT BEST CORP. and Winmark Corporation (Play It Again Sports)). Play It Again Sports is the cheaper franchise to open: its FDD Item 7 puts the total initial investment at $314,300 – $420,800, against $852,500 – $1,580,500 for Do It Best. Only Play It Again Sports disclosed earnings: it makes an Item 19 financial performance representation (headline average unit revenue $1,186,546), while Do It Best's most recent FDD makes none. That asymmetry is itself a data point: one franchisor puts its unit economics on paper, the other doesn't.
Is Do It Best more profitable than Play It Again Sports?
Only Play It Again Sports disclosed earnings: it makes an Item 19 financial performance representation (headline average unit revenue $1,186,546), while Do It Best's most recent FDD makes none. That asymmetry is itself a data point: one franchisor puts its unit economics on paper, the other doesn't.
Which is cheaper to open — Do It Best or Play It Again Sports?
Play It Again Sports is the cheaper franchise to open: its FDD Item 7 puts the total initial investment at $314,300 – $420,800, against $852,500 – $1,580,500 for Do It Best.
Is Do It Best or Play It Again Sports growing faster?
Do It Best reports 3,555 franchised outlets, net change +148 in the latest reported year (FDD Item 20). Play It Again Sports reports 294 franchised outlets, net change +13 in the latest reported year, a 0.4% closure rate (FDD Item 20).
Go deeper on each brand
Retail rankings
Figures are as disclosed in each brand's most recent registered FDD (Do It Best 2025, Play It Again Sports 2024). “—” means the FDD does not disclose it or the table did not parse cleanly — never an estimate.