Franchise Facts Report → compare → Image Studios vs Hammer & Nails (Unit)
Image Studios vs Hammer & Nails (Unit)
Two beauty & personal care franchises, compared on the numbers their own Franchise Disclosure Documents put on record — investment, fees, Item 19 earnings, outlet churn, and litigation. Not marketing copy.
| Image Studios | Hammer & Nails (Unit) | |
|---|---|---|
| Total initial investment FDD Item 7 | $1,056,000 – $2,804,000 | $425,205 – $686,200 |
| Initial franchise fee FDD Item 5 | $64,500 | $49,950 |
| Royalty FDD Item 6 | — | 6% |
| Item 19 earnings disclosed FDD Item 19 | Yes | Yes |
| Avg unit revenue (headline) FDD Item 19 | in report | $1,453,663 |
| Franchised outlets FDD Item 20 | 68 | 21 |
| Net outlet change (latest yr) FDD Item 20 | +31 | +6 |
| Closure rate FDD Item 20 | — | 0% |
| Franchisee lawsuits FDD Item 3 | 0 | — |
| Risk level our read | Low | Medium |
| FDD year registration | 2024 | 2023 |
Are Image Studios and Hammer & Nails (Unit) the same company?
No — Image Studios and Hammer & Nails (Unit) are franchised by separate companies. Image Studios's franchisor is Image Studios Franchise, LLC; Hammer & Nails (Unit)'s is The Hammer & Nails Salon Group, LLC. Each registers and files its own Franchise Disclosure Document, and you would be signing with a different entity depending on which you chose. Note that a registry filing names the franchisor, not necessarily its ultimate parent — two brands owned by the same parent company can still have separate franchisors.
Cost to open
Hammer & Nails (Unit) is the cheaper franchise to open: its FDD Item 7 puts the total initial investment at $425,205 – $686,200, against $1,056,000 – $2,804,000 for Image Studios.
How much does each make? (Item 19)
Both franchisors make an Item 19 financial performance representation — the detailed figures are in each brand's FDD and in the full report.
Closures & failure rate
Image Studios reports 68 franchised outlets, net change +31 in the latest reported year (FDD Item 20). Hammer & Nails (Unit) reports 21 franchised outlets, net change +6 in the latest reported year, a 0% closure rate (FDD Item 20). Outlet churn — closures, terminations, non-renewals — is the closest thing an FDD has to a failure rate; the full report puts both brands' churn against beauty & personal care medians.
Litigation
Image Studios discloses no franchisee-initiated proceedings in FDD Item 3. Hammer & Nails (Unit)'s Item 3 could not be read from its filing, so we make no claim either way.
This page is the headline numbers. The Deep report compares up to three brands on the complete FDD record — every fee line, the actual Item 19 figures and what they represent, each lawsuit, and churn benchmarked against beauty & personal care peers.
Only looking at one of them?
Image Studios vs Hammer & Nails (Unit) — frequently asked
Are Image Studios and Hammer & Nails (Unit) the same company?
No — Image Studios and Hammer & Nails (Unit) are franchised by separate companies. Image Studios's franchisor is Image Studios Franchise, LLC; Hammer & Nails (Unit)'s is The Hammer & Nails Salon Group, LLC. Each registers and files its own Franchise Disclosure Document, and you would be signing with a different entity depending on which you chose. Note that a registry filing names the franchisor, not necessarily its ultimate parent — two brands owned by the same parent company can still have separate franchisors.
What is the difference between Image Studios and Hammer & Nails (Unit)?
Image Studios and Hammer & Nails (Unit) are beauty & personal care franchises from different franchisors (Image Studios Franchise, LLC and The Hammer & Nails Salon Group, LLC). Hammer & Nails (Unit) is the cheaper franchise to open: its FDD Item 7 puts the total initial investment at $425,205 – $686,200, against $1,056,000 – $2,804,000 for Image Studios. Both franchisors make an Item 19 financial performance representation — the detailed figures are in each brand's FDD and in the full report.
Is Image Studios more profitable than Hammer & Nails (Unit)?
Both franchisors make an Item 19 financial performance representation — the detailed figures are in each brand's FDD and in the full report.
Which is cheaper to open — Image Studios or Hammer & Nails (Unit)?
Hammer & Nails (Unit) is the cheaper franchise to open: its FDD Item 7 puts the total initial investment at $425,205 – $686,200, against $1,056,000 – $2,804,000 for Image Studios.
Is Image Studios or Hammer & Nails (Unit) growing faster?
Image Studios reports 68 franchised outlets, net change +31 in the latest reported year (FDD Item 20). Hammer & Nails (Unit) reports 21 franchised outlets, net change +6 in the latest reported year, a 0% closure rate (FDD Item 20).
Go deeper on each brand
Beauty & personal care rankings
Figures are as disclosed in each brand's most recent registered FDD (Image Studios 2024, Hammer & Nails (Unit) 2023). “—” means the FDD does not disclose it or the table did not parse cleanly — never an estimate.