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Planet FITNESS® franchise — is it worth it?

Fitness · FDD-based assessment · registered 2026

Medium risk Growing network Item 19 disclosed

PLANET FITNESS® is a fitness brand with a substantial footprint, showing consistent growth in its outlet count.

Everything below is free, read straight off Planet FITNESS®'s registered filing, with where the numbers land against fitness peers. Weighing Planet FITNESS® against other options? Get a free shortlist of franchises that fit your budget.

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Total initial investment
$1,282,500 – $5,386,000
Bottom quartile for fitness · median $490,037
Initial franchise fee
—
FDD Item 5
Royalty
7%
FDD Item 6
Item 19 earnings
$1,260,539
avg unit revenue, as disclosed
Litigation (Item 3)
4 cases
in Item 3
Closure rate
0.3%
fitness median 5.4%
Outlet network
2,432 units
+134 last year

Figures above are as disclosed in Planet FITNESS®'s most recent FDD (registered 2026). Source: Wisconsin Dept. of Financial Institutions — Franchise Registration · filing 641806 — check it yourself. See every other Wisconsin-registered franchise.

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How much does a Planet FITNESS® franchise make?

Planet FITNESS® is one of the franchisors that answers this on the record: its most recent FDD makes an Item 19 financial performance representation — actual unit earnings figures, disclosed by the franchisor itself. The headline figure is $1,260,539 in average unit revenue — read it alongside what Item 19 says about which units it covers (often only mature or top-performing locations). See every fitness brand that discloses earnings in the Gym & fitness franchises with disclosed Item 19 earnings ranking.

Planet FITNESS® franchise profit vs. revenue

Revenue is not profit. An Item 19 almost always reports sales — what a location takes in — not what an owner keeps. Out of that number come Planet FITNESS®'s 7% royalty, the ad fund, rent, payroll, supplies and debt service. No FDD tells you a Planet FITNESS® franchise's profit, because profit depends on your site, your rent and how you run it — so treat any "Planet FITNESS® franchise profit" figure quoted elsewhere as someone's estimate, not a disclosure. On $1,260,539 of revenue, a 7% royalty alone is about $88,238 a year before any other cost.

Planet FITNESS® lawsuits & legal history (FDD Item 3)

Planet FITNESS®'s most recently filed Franchise Disclosure Document (2026) does disclose 4 legal proceedings in Item 3 . Item 3 is the item where a franchisor must put its material legal history on the record. Two things it is not: it covers the franchisor and its predecessors, parents and affiliates, so a disclosed case is not necessarily a suit against Planet FITNESS® itself; and a disclosure is a fact, not a finding of wrongdoing — most entries are contract disputes with former franchisees, which every large system accumulates. 2 of those proceedings were brought by franchisees against the franchisor — the split that actually matters, because franchisees suing their franchisor is the signal a buyer is looking for. Item 3 of the source FDD describes each case.

Planet FITNESS® closures & failure rate

Before you sign, Planet FITNESS® will hand you a list of current owners to call as references — and they choose who's on that list. It won't include the owners who quit, got bought out, or were forced out last year. The FDD does report that number, even though the reference list leaves those people off. Below is what Planet FITNESS®'s most recent filing shows, and whether it's normal for a fitness of this kind.

The closest thing an FDD has to a failure rate is Item 20 — outlet openings, closures, terminations and non-renewals, reported by the franchisor. Planet FITNESS®'s latest tables show a growing franchised network. Its franchised-outlet closure rate — closures, terminations and non-renewals against outlets — is 0.3%, against a fitness median of 5.4% — at or better than the category. Net franchised outlets moved +134 to 2,432 in the latest reported year.

Who owns Planet FITNESS®?

Planet FITNESS®'s franchise is offered by Planet Fitness Franchising LLC — the franchisor named on the cover of its most recently filed Franchise Disclosure Document (2026), and the entity a franchisee actually signs with. That name comes straight off the filing at WI DFI; it identifies the franchisor, not necessarily the ultimate parent company behind it.

Fitness franchises at a similar investment level

Anyone weighing Planet FITNESS® is really weighing it against the other brands their money could go into. These are the closest by total initial investment (FDD Item 7), each with its own FDD-based page.

Pilates Republic$375,137 – $584,106Portal Thermaculture$267,500 – $727,000 · Item 19 disclosedPilates Addiction$320,532 – $752,335Fitness 19$1,447,990 – $3,009,800The Gravity Vault Indoor Rock Gyms$1,747,150 – $3,304,300 · Item 19 disclosedBig Blue Swim School®$1,898,350 – $3,478,100 · Item 19 disclosedFerox International LLC (Ferox Ninja Park)$2,138,481 – $3,380,230 · Item 19 disclosedFive Iron Golf$1,963,500 – $4,655,000 · Item 19 disclosedDEFY$2,650,700 – $4,207,600 · Item 19 disclosedBig Air Trampoline Park$2,511,500 – $4,570,000 · Item 19 disclosedCrunch$2,147,500 – $5,367,000 · Item 19 disclosedPunch King Fitnessinvestment not disclosed

Planet FITNESS® franchise — frequently asked

Who owns Planet FITNESS® — who is the franchisor?

Planet FITNESS®'s most recently filed FDD (2026) names Planet Fitness Franchising LLC as the franchisor — the entity you would actually sign the franchise agreement with, as stated on the disclosure document itself. A registry filing names the franchisor, not necessarily its ultimate parent company.

How much does a Planet FITNESS® franchise cost?

Planet FITNESS®'s most recently filed FDD (Item 7) puts the total estimated initial investment at $1,282,500 – $5,386,000 and a 7% royalty. That price is the franchisor's own estimate of what it takes to open, not a quote. Against fitness peers it sits in the bottom quartile (median $490,037).

How much profit does a Planet FITNESS® franchise make?

Planet FITNESS® discloses unit earnings in Item 19, but that figure is revenue — sales — not profit. Royalties (7% of gross for Planet FITNESS®), the ad fund, rent, payroll and supplies all come out of it, and no FDD discloses what an owner nets. Any Planet FITNESS® franchise profit number quoted elsewhere is an estimate. The headline figure Planet FITNESS® discloses is $1,260,539 in average unit revenue.

Does Planet FITNESS® disclose financial performance (Item 19)?

Yes — Planet FITNESS® reports unit-level earnings in Item 19. The headline figure is $1,260,539 in average unit revenue, as the franchisor states it.

Are there lawsuits against Planet FITNESS®?

Planet FITNESS®'s most recently filed FDD (2026) discloses 4 legal proceedings in Item 3. Item 3 covers the franchisor, its predecessors, parents and affiliates — so a disclosed case is not necessarily a suit against Planet FITNESS® itself, and a disclosure is not a finding of wrongdoing. 2 of the disclosed proceedings were brought by franchisees against the franchisor.

Is Planet FITNESS® a good franchise to buy?

Nobody can answer that from Planet FITNESS®'s numbers alone — it comes down to how its investment, earnings, litigation and franchisee churn stack up against fitness peers and against your own budget. Our read on this filing is medium risk. Every figure behind that read is on this page for free. If you're comparing options, the free shortlist on this page matches you with 5–10 franchises that fit your budget and industry.

Just watching Planet FITNESS®?

Get a free email when something changes on Planet FITNESS® or fitness: a new FDD registration, a new lawsuit, an outlet count that shifts, or Item 19 earnings going from undisclosed to disclosed. Pulled straight from the same state registries this page is built on.

This report compiles and structures publicly filed Franchise Disclosure Document (FDD) data from state franchise registrations. It is not legal, financial, or investment advice, is not affiliated with or endorsed by any franchisor, and does not replace reading the full FDD or consulting a franchise attorney or accountant. All figures are as disclosed by the franchisor in its most recent registered FDD. Item 19 financial performance representations are made at the franchisor’s option and may be absent or limited.