Franchise Facts Report → compare → Realty Executives vs United Country Real Estate
Realty Executives vs United Country Real Estate
Two real estate franchises, compared on the numbers their own Franchise Disclosure Documents put on record — investment, fees, Item 19 earnings, outlet churn, and litigation. Not marketing copy.
| Realty Executives | United Country Real Estate | |
|---|---|---|
| Total initial investment FDD Item 7 | $1,000 – $30,000 | $10,480 – $44,880 |
| Initial franchise fee FDD Item 5 | — | $20,000 |
| Royalty FDD Item 6 | — | 5% |
| Item 19 earnings disclosed FDD Item 19 | Not disclosed | Not disclosed |
| Avg unit revenue (headline) FDD Item 19 | — | — |
| Franchised outlets FDD Item 20 | 271,315 | 394 |
| Net outlet change (latest yr) FDD Item 20 | -17990 | -8 |
| Closure rate FDD Item 20 | 0% | — |
| Franchisee lawsuits FDD Item 3 | 7 | 1 |
| Risk level our read | High | High |
| FDD year registration | 2024 | 2025 |
Are Realty Executives and United Country Real Estate the same company?
No — Realty Executives and United Country Real Estate are franchised by separate companies. Realty Executives's franchisor is Realty Executives Intl. SVCS. LLC.; United Country Real Estate's is United Country Real Estate, LLC. Each registers and files its own Franchise Disclosure Document, and you would be signing with a different entity depending on which you chose. Note that a registry filing names the franchisor, not necessarily its ultimate parent — two brands owned by the same parent company can still have separate franchisors.
Cost to open
Realty Executives is the cheaper franchise to open: its FDD Item 7 puts the total initial investment at $1,000 – $30,000, against $10,480 – $44,880 for United Country Real Estate.
How much does each make? (Item 19)
Neither Realty Executives nor United Country Real Estate makes an Item 19 financial performance representation in its most recent FDD — neither franchisor discloses what units earn. Any earnings claim you hear for either brand is not backed by the disclosure document.
Closures & failure rate
Realty Executives reports 271,315 franchised outlets, net change -17990 in the latest reported year, a 0% closure rate (FDD Item 20). United Country Real Estate reports 394 franchised outlets, net change -8 in the latest reported year (FDD Item 20). Outlet churn — closures, terminations, non-renewals — is the closest thing an FDD has to a failure rate; the full report puts both brands' churn against real estate medians.
Litigation
Realty Executives discloses 7 franchisee-vs-franchisor proceedings in FDD Item 3. United Country Real Estate discloses 1 franchisee-vs-franchisor proceeding in FDD Item 3.
This page is the headline numbers. The Deep report compares up to three brands on the complete FDD record — every fee line, the actual Item 19 figures and what they represent, each lawsuit, and churn benchmarked against real estate peers.
Only looking at one of them?
Realty Executives vs United Country Real Estate — frequently asked
Are Realty Executives and United Country Real Estate the same company?
No — Realty Executives and United Country Real Estate are franchised by separate companies. Realty Executives's franchisor is Realty Executives Intl. SVCS. LLC.; United Country Real Estate's is United Country Real Estate, LLC. Each registers and files its own Franchise Disclosure Document, and you would be signing with a different entity depending on which you chose. Note that a registry filing names the franchisor, not necessarily its ultimate parent — two brands owned by the same parent company can still have separate franchisors.
What is the difference between Realty Executives and United Country Real Estate?
Realty Executives and United Country Real Estate are real estate franchises from different franchisors (Realty Executives Intl. SVCS. LLC. and United Country Real Estate, LLC). Realty Executives is the cheaper franchise to open: its FDD Item 7 puts the total initial investment at $1,000 – $30,000, against $10,480 – $44,880 for United Country Real Estate. Neither Realty Executives nor United Country Real Estate makes an Item 19 financial performance representation in its most recent FDD — neither franchisor discloses what units earn. Any earnings claim you hear for either brand is not backed by the disclosure document.
Is Realty Executives more profitable than United Country Real Estate?
Neither Realty Executives nor United Country Real Estate makes an Item 19 financial performance representation in its most recent FDD — neither franchisor discloses what units earn. Any earnings claim you hear for either brand is not backed by the disclosure document.
Which is cheaper to open — Realty Executives or United Country Real Estate?
Realty Executives is the cheaper franchise to open: its FDD Item 7 puts the total initial investment at $1,000 – $30,000, against $10,480 – $44,880 for United Country Real Estate.
Is Realty Executives or United Country Real Estate growing faster?
Realty Executives reports 271,315 franchised outlets, net change -17990 in the latest reported year, a 0% closure rate (FDD Item 20). United Country Real Estate reports 394 franchised outlets, net change -8 in the latest reported year (FDD Item 20).
Go deeper on each brand
Real estate rankings
Figures are as disclosed in each brand's most recent registered FDD (Realty Executives 2024, United Country Real Estate 2025). “—” means the FDD does not disclose it or the table did not parse cleanly — never an estimate.