Franchise Facts Report → compare → ServiceMaster Clean | ServiceMaster Clean® vs Puroclean
ServiceMaster Clean | ServiceMaster Clean® vs Puroclean
Two cleaning & restoration franchises, compared on the numbers their own Franchise Disclosure Documents put on record — investment, fees, Item 19 earnings, outlet churn, and litigation. Not marketing copy.
| ServiceMaster Clean | ServiceMaster Clean® | Puroclean | |
|---|---|---|
| Total initial investment FDD Item 7 | $89,775 – $131,200 | $61,530 – $100,420 |
| Initial franchise fee FDD Item 5 | — | $59,000 |
| Royalty FDD Item 6 | 7% | 10% |
| Item 19 earnings disclosed FDD Item 19 | Yes | Yes |
| Avg unit revenue (headline) FDD Item 19 | in report | $1,420,870 |
| Franchised outlets FDD Item 20 | 599 | 411 |
| Net outlet change (latest yr) FDD Item 20 | -56 | +9 |
| Closure rate FDD Item 20 | 308.9% | 2% |
| Franchisee lawsuits FDD Item 3 | 5 | 4 |
| Risk level our read | High | Medium |
| FDD year registration | 2024 | 2025 |
Are ServiceMaster Clean | ServiceMaster Clean® and Puroclean the same company?
No — ServiceMaster Clean | ServiceMaster Clean® and Puroclean are franchised by separate companies. ServiceMaster Clean | ServiceMaster Clean®'s franchisor is ServiceMaster Clean Restore SPE LLC; Puroclean's is PUROSYSTEM, LLC. Each registers and files its own Franchise Disclosure Document, and you would be signing with a different entity depending on which you chose. Note that a registry filing names the franchisor, not necessarily its ultimate parent — two brands owned by the same parent company can still have separate franchisors.
Cost to open
Puroclean is the cheaper franchise to open: its FDD Item 7 puts the total initial investment at $61,530 – $100,420, against $89,775 – $131,200 for ServiceMaster Clean | ServiceMaster Clean®.
How much does each make? (Item 19)
Both franchisors make an Item 19 financial performance representation — the detailed figures are in each brand's FDD and in the full report.
Closures & failure rate
ServiceMaster Clean | ServiceMaster Clean® reports 599 franchised outlets, net change -56 in the latest reported year, a 308.9% closure rate (FDD Item 20). Puroclean reports 411 franchised outlets, net change +9 in the latest reported year, a 2% closure rate (FDD Item 20). Outlet churn — closures, terminations, non-renewals — is the closest thing an FDD has to a failure rate; the full report puts both brands' churn against cleaning & restoration medians.
Litigation
ServiceMaster Clean | ServiceMaster Clean® discloses 5 franchisee-vs-franchisor proceedings in FDD Item 3. Puroclean discloses 4 franchisee-vs-franchisor proceedings in FDD Item 3.
This page is the headline numbers. The Deep report compares up to three brands on the complete FDD record — every fee line, the actual Item 19 figures and what they represent, each lawsuit, and churn benchmarked against cleaning & restoration peers.
Only looking at one of them?
ServiceMaster Clean | ServiceMaster Clean® vs Puroclean — frequently asked
Are ServiceMaster Clean | ServiceMaster Clean® and Puroclean the same company?
No — ServiceMaster Clean | ServiceMaster Clean® and Puroclean are franchised by separate companies. ServiceMaster Clean | ServiceMaster Clean®'s franchisor is ServiceMaster Clean Restore SPE LLC; Puroclean's is PUROSYSTEM, LLC. Each registers and files its own Franchise Disclosure Document, and you would be signing with a different entity depending on which you chose. Note that a registry filing names the franchisor, not necessarily its ultimate parent — two brands owned by the same parent company can still have separate franchisors.
What is the difference between ServiceMaster Clean | ServiceMaster Clean® and Puroclean?
ServiceMaster Clean | ServiceMaster Clean® and Puroclean are cleaning & restoration franchises from different franchisors (ServiceMaster Clean Restore SPE LLC and PUROSYSTEM, LLC). Puroclean is the cheaper franchise to open: its FDD Item 7 puts the total initial investment at $61,530 – $100,420, against $89,775 – $131,200 for ServiceMaster Clean | ServiceMaster Clean®. Both franchisors make an Item 19 financial performance representation — the detailed figures are in each brand's FDD and in the full report.
Is ServiceMaster Clean | ServiceMaster Clean® more profitable than Puroclean?
Both franchisors make an Item 19 financial performance representation — the detailed figures are in each brand's FDD and in the full report.
Which is cheaper to open — ServiceMaster Clean | ServiceMaster Clean® or Puroclean?
Puroclean is the cheaper franchise to open: its FDD Item 7 puts the total initial investment at $61,530 – $100,420, against $89,775 – $131,200 for ServiceMaster Clean | ServiceMaster Clean®.
Is ServiceMaster Clean | ServiceMaster Clean® or Puroclean growing faster?
ServiceMaster Clean | ServiceMaster Clean® reports 599 franchised outlets, net change -56 in the latest reported year, a 308.9% closure rate (FDD Item 20). Puroclean reports 411 franchised outlets, net change +9 in the latest reported year, a 2% closure rate (FDD Item 20).
Go deeper on each brand
Cleaning & restoration rankings
Figures are as disclosed in each brand's most recent registered FDD (ServiceMaster Clean | ServiceMaster Clean® 2024, Puroclean 2025). “—” means the FDD does not disclose it or the table did not parse cleanly — never an estimate.