Franchise Facts Report → brands → Atwell Suites
Atwell Suites franchise — is it worth it?
High risk Growing network
Atwell Suites operates in the travel and hospitality sector, requiring an initial investment between $35,000 and $38,000.
Everything below is free, read straight off Atwell Suites's registered filing. The $99 report is the part a single FDD can't give you: the fee and churn detail, and where every number lands against travel & hospitality peers.
The numbers above tell you what Atwell Suites discloses. The report tells you whether that's good:
- What the missing Item 19 means here — how many travel & hospitality franchisors do disclose, so you know whether this silence is ordinary or not.
- Where every number ranks — investment, fees, royalty, earnings and churn against travel & hospitality median and quartile. This is the part no single FDD, and no AI reading one, can produce.
- What's driving the high risk read — the specific figures behind it, not the label.
- The litigation, split properly — beyond the count above: each case, and which ones franchisees brought against the franchisor rather than the reverse.
- The questions to ask before you sign — drawn from what Atwell Suites's own filing leaves open, in the words to use on the call.
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Compare 3 brands — $249 See a sample reportFigures above are as disclosed in Atwell Suites's most recent FDD (registered 2026). Source: Wisconsin Dept. of Financial Institutions — Franchise Registration · filing 640779 — check it yourself. The Item 19 figures, where each number ranks against peers, and the litigation & churn detail are in the full report.
Atwell Suites franchise profit — what the FDD discloses
Plainly: Atwell Suites does not disclose franchise profit or revenue. Its most recent FDD makes no Item 19 financial performance representation, so there is no franchisor-backed earnings figure for Atwell Suites — any number quoted elsewhere is an estimate, not a disclosure. The absence is itself worth weighing (many travel & hospitality franchisors do disclose), and the full report reads the risk signals Atwell Suites's FDD does contain — fees, litigation, and outlet churn — against peers. For brands that put earnings on paper, see Hotel, travel & hospitality franchises with disclosed Item 19 earnings.
Atwell Suites lawsuits & legal history (FDD Item 3)
Atwell Suites's most recently filed Franchise Disclosure Document (2026) does disclose 8 legal proceedings in Item 3 . Item 3 is the item where a franchisor must put its material legal history on the record. Two things it is not: it covers the franchisor and its predecessors, parents and affiliates, so a disclosed case is not necessarily a suit against Atwell Suites itself; and a disclosure is a fact, not a finding of wrongdoing — most entries are contract disputes with former franchisees, which every large system accumulates. The full Atwell Suites report lists each case with what it was about and how it ended, separates franchisee disputes from corporate and securities matters, and flags the ones a franchisee started — the split that actually matters, because franchisees suing their franchisor is the signal a buyer is looking for.
Atwell Suites closures & failure rate
Before you sign, Atwell Suites will hand you a list of current owners to call as references — and they choose who's on that list. It won't include the owners who quit, got bought out, or were forced out last year. The FDD does report that number, even though the reference list leaves those people off. Below is what Atwell Suites's most recent filing shows, and whether it's normal for a travel & hospitality of this kind.
The closest thing an FDD has to a failure rate is Item 20 — outlet openings, closures, terminations and non-renewals, reported by the franchisor. Atwell Suites's latest tables show a growing franchised network. The actual closure and termination counts, and how Atwell Suites's churn ranks against travel & hospitality peers, are in the full report.
What the fee, litigation and churn signals imply, every number ranked against travel & hospitality peers, and the litigation and churn detail — delivered instantly, yours to keep.
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Who owns Atwell Suites?
Atwell Suites's franchise is offered by HOLIDAY HOSPITALITY FRANCHISING, LLC — the franchisor named on the cover of its most recently filed Franchise Disclosure Document (2026), and the entity a franchisee actually signs with. That name comes straight off the filing at WI DFI; it identifies the franchisor, not necessarily the ultimate parent company behind it. The same franchisor files separate FDDs for other brands, which is worth knowing — sibling brands share a franchise-support organization but disclose their own numbers:
Travel & hospitality franchises at a similar investment level
Anyone weighing Atwell Suites is really weighing it against the other brands their money could go into. These are the closest by total initial investment (FDD Item 7), each with its own FDD-based page.
Atwell Suites franchise — frequently asked
Who owns Atwell Suites — who is the franchisor?
Atwell Suites's most recently filed FDD (2026) names HOLIDAY HOSPITALITY FRANCHISING, LLC as the franchisor — the entity you would actually sign the franchise agreement with, as stated on the disclosure document itself. The same franchisor also files FDDs for avid hotels, Candlewood Suites, Crowne Plaza Hotels & Resorts, EVEN Hotels, Garner, Holiday Inn Express;, Holiday Inn;, Hotel Indigo, Intercontinental Hotels & Resorts, Noted Collection, Ruby Hotels, Staybridge Suites, Vignette Collection, voco. A registry filing names the franchisor, not necessarily its ultimate parent company.
How much does a Atwell Suites franchise cost?
Atwell Suites's most recently filed FDD (Item 7) puts the total estimated initial investment at $35,000 – $38,000 and a 5% royalty. That price is the franchisor's own estimate of what it takes to open, not a quote. The full report breaks down every fee line and benchmarks it against travel & hospitality peers.
How much profit does a Atwell Suites franchise make?
Atwell Suites makes no Item 19 financial performance representation, so there is no franchisor-disclosed revenue or profit figure for Atwell Suites at all — and profit would never be disclosed even where earnings are, because it depends on your rent, labor and how you operate. Any profit figure quoted elsewhere is an estimate, not a disclosure.
Does Atwell Suites disclose financial performance (Item 19)?
No — Atwell Suites's most recent FDD makes no Item 19 financial performance representation. Its absence is worth weighing; the report focuses on the verifiable risk signals instead.
Are there lawsuits against Atwell Suites?
Atwell Suites's most recently filed FDD (2026) discloses 8 legal proceedings in Item 3. Item 3 covers the franchisor, its predecessors, parents and affiliates — so a disclosed case is not necessarily a suit against Atwell Suites itself, and a disclosure is not a finding of wrongdoing. The full report lists each case, separates franchisee disputes from corporate and securities matters, and flags the franchisee-initiated ones.
Is Atwell Suites a good franchise to buy?
Nobody can answer that from Atwell Suites's numbers alone — it comes down to how its investment, earnings, litigation and franchisee churn stack up against travel & hospitality peers, which is what the full report is for. Our read on this filing is high risk, stated free above. For $99 you get the figures driving that read, the actual Item 19 earnings (absent from this FDD — and how unusual that is for the category), where every figure ranks against peers, and the specific questions to ask the franchisor before you sign.
A Atwell Suites franchise is a $35,000 – $38,000 decision you make once, on a ten-year agreement, usually with a personal guarantee behind it. For $99 you get an independent read of the document that decides it: what the absent Item 19 earnings imply, and how unusual that absence is for the category, every figure ranked against travel & hospitality peers, the litigation split into franchisee and corporate matters, the churn behind the outlet count — and the questions to put to the franchisor before you sign. If it tells you nothing new, reply within 14 days and we'll refund it.
Not useful? Reply to your delivery email within 14 days for a refund — no forms, no argument.
Compare 3 brands — $249Get a free email when something changes on Atwell Suites or travel & hospitality: a new FDD registration, a new lawsuit, an outlet count that shifts, or Item 19 earnings going from undisclosed to disclosed. Pulled straight from the same registries every report is built on.