Franchise Facts Report → brands → America's Swimming Pool Company
America's Swimming Pool Company franchise — is it worth it?
Risk level — in the report
America's Swimming Pool Company is a home services franchise with a strong growth trajectory and transparent financial disclosures.
Unlock what the free page above only hints at:
- The actual Item 19 earnings — reported average unit revenue, not just “disclosed.”
- How it compares — every number ranked against home services peers (median & quartile).
- Litigation detail — beyond the case count above: each case, franchisee vs. corporate, with summaries.
- Outlet churn & the questions to ask — behind the net change above: closures, terminations, transfers, and what to put to the franchisor.
Figures above are as disclosed in America's Swimming Pool Company's most recent FDD (registered 2024). Source: Minnesota Dept. of Commerce — CARDS franchise registrations · filing 33502-202504-08. The risk level, the Item 19 figures, how it compares to peers, and the litigation & churn detail are in the full report.
How much does a America's Swimming Pool Company franchise make?
America's Swimming Pool Company is one of the franchisors that answers this on the record: its most recent FDD makes an Item 19 financial performance representation — actual unit earnings figures, disclosed by the franchisor itself. The average revenue America's Swimming Pool Company reports, what that figure does and doesn't include, and where it ranks against home services peers are in the full report. See every home services brand that discloses earnings in the Home services & home improvement franchises with disclosed Item 19 earnings ranking.
America's Swimming Pool Company franchise profit vs. revenue
Revenue is not profit. An Item 19 almost always reports sales — what a location takes in — not what an owner keeps. Out of that number come America's Swimming Pool Company's 7% royalty, the ad fund, rent, payroll, supplies and debt service. No FDD tells you a America's Swimming Pool Company franchise's profit, because profit depends on your site, your rent and how you run it — so treat any "America's Swimming Pool Company franchise profit" figure quoted elsewhere as someone's estimate, not a disclosure. The full report sets America's Swimming Pool Company's disclosed revenue against its total ongoing fee load, so you can see what that revenue has to cover before anything reaches you.
America's Swimming Pool Company lawsuits & legal history (FDD Item 3)
America's Swimming Pool Company's most recently filed Franchise Disclosure Document (2024) does disclose legal proceedings in Item 3 . Item 3 is the item where a franchisor must put its material legal history on the record. Two things it is not: it covers the franchisor and its predecessors, parents and affiliates, so a disclosed case is not necessarily a suit against America's Swimming Pool Company itself; and a disclosure is a fact, not a finding of wrongdoing — most entries are contract disputes with former franchisees, which every large system accumulates. The full America's Swimming Pool Company report lists each case with what it was about and how it ended, separates franchisee disputes from corporate and securities matters, and flags the ones a franchisee started — the split that actually matters, because franchisees suing their franchisor is the signal a buyer is looking for.
America's Swimming Pool Company closures & failure rate
Before you sign, America's Swimming Pool Company will hand you a list of current owners to call as references — and they choose who's on that list. It won't include the owners who quit, got bought out, or were forced out last year. The FDD does report that number, even though the reference list leaves those people off. Below is what America's Swimming Pool Company's most recent filing shows, and whether it's normal for a home services of this kind.
The closest thing an FDD has to a failure rate is Item 20 — outlet openings, closures, terminations and non-renewals, reported by the franchisor. America's Swimming Pool Company's latest tables show a growing franchised network. The actual closure and termination counts, and how America's Swimming Pool Company's churn ranks against home services peers, are in the full report.
The actual Item 19 earnings, every figure ranked against home services peers, litigation and churn detail — emailed as a PDF.
Who owns America's Swimming Pool Company?
America's Swimming Pool Company's franchise is offered by ASP FRANCHISING SPE LLC — the franchisor named on the cover of its most recently filed Franchise Disclosure Document (2024), and the entity a franchisee actually signs with. That name comes straight off the filing at MN CARDS; it identifies the franchisor, not necessarily the ultimate parent company behind it.
Compare America's Swimming Pool Company head-to-head
Home services franchises at a similar investment level
Anyone weighing America's Swimming Pool Company is really weighing it against the other brands their money could go into. These are the closest by total initial investment (FDD Item 7), each with its own FDD-based page.
America's Swimming Pool Company franchise — frequently asked
Who owns America's Swimming Pool Company — who is the franchisor?
America's Swimming Pool Company's most recently filed FDD (2024) names ASP FRANCHISING SPE LLC as the franchisor — the entity you would actually sign the franchise agreement with, as stated on the disclosure document itself. A registry filing names the franchisor, not necessarily its ultimate parent company.
How much does a America's Swimming Pool Company franchise cost?
America's Swimming Pool Company's most recently filed FDD (Item 7) puts the total estimated initial investment at $41,048 – $125,121, with an initial franchise fee of $5,000 and a 7% royalty. That price is the franchisor's own estimate of what it takes to open, not a quote. The full report breaks down every fee line and benchmarks it against home services peers.
How much profit does a America's Swimming Pool Company franchise make?
America's Swimming Pool Company discloses unit earnings in Item 19, but that figure is revenue — sales — not profit. Royalties (7% of gross for America's Swimming Pool Company), the ad fund, rent, payroll and supplies all come out of it, and no FDD discloses what an owner nets. Any America's Swimming Pool Company franchise profit number quoted elsewhere is an estimate. The full report shows the disclosed revenue against the full ongoing fee load it has to cover.
Does America's Swimming Pool Company disclose financial performance (Item 19)?
Yes — America's Swimming Pool Company reports unit-level earnings in Item 19. The full report shows the actual revenue figures and how they rank against home services peers.
Are there lawsuits against America's Swimming Pool Company?
America's Swimming Pool Company's most recently filed FDD (2024) discloses legal proceedings in Item 3. Item 3 covers the franchisor, its predecessors, parents and affiliates — so a disclosed case is not necessarily a suit against America's Swimming Pool Company itself, and a disclosure is not a finding of wrongdoing. The full report lists each case, separates franchisee disputes from corporate and securities matters, and flags the franchisee-initiated ones.
Is America's Swimming Pool Company a good franchise to buy?
That comes down to how America's Swimming Pool Company's investment, earnings, litigation and franchisee churn stack up against home services peers — which is exactly what the full report answers. For $99 you get the risk level and what's driving it, the actual Item 19 earnings (disclosed in this FDD), where every figure ranks against peers, and the specific questions to ask the franchisor before you sign.
Everything the sections above point to, in one place: America's Swimming Pool Company's risk level and what's driving it, the actual Item 19 earnings, every figure ranked against home services peers, and the litigation & churn detail — with the questions to put to the franchisor before you sign.
Get a free email when something changes on America's Swimming Pool Company or home services: a new FDD registration, a new lawsuit, an outlet count that shifts, or Item 19 earnings going from undisclosed to disclosed. Pulled straight from the same registries every report is built on.